Positioning or Re-Positioning strategy in Consumer Behaviour
Find ads depicting the marketing applications of the Positioning or repositioning strategy Category Food Item: Positioning Strategy: Positioning is who create or occupied a distinct image of a brand in the mind of targeted customer, for doing something different used Positioning. Positioning concept is defined as how potential buyers see the product, Perception about product and is expressed relative to the position of competitors. It’s a first concept to deal with the problems of communication with over communicated society. It’s a concept in which a company creates a position in the prospects mind, one that reflects the company’s own strengths and weaknesses as well as those of its competitors, Manufacture creates the long-term relationship with advertiser and consumer & create a positive image in customer mind “This Position Strategy tends to t...